3. Research your Market
If you haven't already done so, then you need to identify your target customer. First, you should think about whether your product will appeal to a certain
age group more than others, what kind of people are likely to buy it, what income group are they in etc.
All this information and research will help you determine how to market your product, what price to sell it at, and what marketing channel is most appropriate
to sell it through etc. In today’s world, information is money, so the more information you gather from your research will put you in a better position to make
informed business decisions.
Pick up a book or google on how to do market research, it is always important that you conduct your market research in the right way.